Archive for the ‘Google’ Category

Sergey Brin and Larry Page: Inside the Google machine

An old friend of mine down at WebMasterWorld just sent me this fantastic presentation featuring Sergey Brin and Larry Page.

Shoemoney talks about Google’s going after arbitrage sites

Shoemoney raises great points regarding Goggles supposed pursuit of Arbitrage sites.
To sum it up, according to Jeremy Google recognizes arbitrage has a valid Business model, hence it’s very unlikely Google is going after these sites, at least int he way thart way described by Jennifer Slegg.

About Searchmash

I was very surprised to find out how obscure Search Mash is even in the inner circlesof the Search community.

For those who don’t know, Search Mash is a Search Engine owned by Google that is used as a platform to test new features and ideas. One might even say that some elements seen on the engine are a preview of what’s to come.

Search Mash is ahead of the engine seen on Google.com e almost every technical aspect. The Query speed in infinitely faster, the navigational system much slicker and easier to use. Even the Search results seem to be more relevant, which means that the Search Mash seems to be tampering with the Algorithm itself as well.

I especially love the Search box’s fixed position on top, making it a lot easier to repeat a search.

Besides the right bar gadgets, the most visible and noticeable feature is the absence of pagination within the Search Results page. By taking advantage of Ajax, the Search Engine expands the retuls beneath each other.

I would love to see Google test out the new Adsytem within this platform!

Be sure to check it out: visit Search Mash

Eric Schmidt at the Web 2.0 Expo

An interview worth seing, if not only for the moment when Eric Schmidt is confronted with the Double Click purchase issue and about performix! :D

Why Google understands the concept of Global Economy and other Search Engines don’t

Most people tend to attribute Google’s success over their direct competitors to things such has technological advantage from any stand point, the search product itself being more usable and accessible, and of course, brand trust and recognition.

However, I think that one key factor isn’t taken into account.
Unlike Ask, Yahoo and Live search, Google is an international Search Engine. Goggles engine provides relevant (or at least they try to) results based on the country your search from.

If I’m searching for a Web Design firm in Portugal I don’t want to be served American or firms based on the UK.

By a simply switch in Google’s country extension, I am able to get much more relevant results based on my Nation’s market.

Now, It’s uncomprehensable to me how all the other major engines tend to scarp and ignore markets outside the US and Uk.

Of course that neither of them restrict content from abroad, but the the results are neither relevant or optimized to the places where the queries are being done.

Modern search is about relevancy, Google understands this.

Google Sitemap Generator

If your not so keen on generating your Site-maps by hand, I suggest you use a tool that I found last month and got completely addicted too.

It’s an absolutely fantastic script that crawls your internal links, detecting 404 erros, pages with duplicate content, invalid redirects, and much more.

After validating the links, you get to choose the update rate and priority of each page and then simply finalize by generating your XML.

http://www.sitemapdoc.com/

Product images on the Google Search Results

Was just doing my daily SERPS check and…

Product images on Google Search results

Innovation by Marissa Mayer at Stanford University

just stummbled upon a very interesting presentation that Marissa Googles Vice President for Search Products & User Experience gave at Standfort last year.